What is Corporate Social Responsibility
or CSR for short?
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To
sum up the video (Little Green Bags Corporate Social Responsibility by Prof.
Dr. Thomas Beschorner, Director of the Institute for Business Ethics at
University of St. Gallen) that was shown to us, First, CSR stands for Corporate Social Responsibility. Second, CSR is based on the question of “good
business” for a “good society” – today and tomorrow. Third, Corporate Social Responsibility is not charity; it is about
how companies earn their profits, not how they spend them. Fourth, it takes employees integrity and appropriate organization
structures to realize CSR. It is a matter of individual and institutional
ethics. Fifth, politics continue to
play an important role, but in a globalized world the effects of regulation can
be limited. Sixth, companies play an increasingly
important role. Seventh, “soft laws”
are new governance mechanisms based on companies’ self-commitment. Finally, CSR has arrived in business
practice. It is necessary to support these development professionally, but also
to provide critical perspectives with respect to them. Research on issues of
corporate responsibility is still beginning and future developments will be
exciting to see. It is unclear whether a good and fair society can be created with
the help of companies. But it can’t be created without them. Besides, corporate
social responsibility, there’s also consumer
responsibility.
Sustainability is the key to CSR. The most recognized
and quoted definition of sustainability
is, “development that meets the needs of the present without compromising the
ability of future generations to meet their needs” as was devised in 1987 by
the United Nation World Commission on Environment and Development.
Incorporating corporate sustainability into businss makes good business sense
and creates unique business value.
(Reference: http://hubpages.com/business/What-is-Corporate-Sustainability-or-Corporate-Social-Responsibility)
The purpose of
corporation is not only for profit but should be partners in economic growth.
We should not rely on government, we should work together to alleviate the
poverty.
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